When Nice Neighbors Start Showing A Naughty Nature
A Property Dispute Storytelling Between Local Businesses
Presented By A Pensacola Perspective and Tyler L. Davis
Showing Up: Taco Rock, a 15-Foot Strip, and What Happens When Nice Neighbors Start Showing a Naughty Nature
Link to audio recording of this feature:
https://youtu.be/g7L3fLe1yP4?si=rfGu6fZ5eyv4J1Np
Cold Open
Pensacola has a way of making you feel like you belong—sometimes in what feels like five minutes, sometimes in what feels like five generations. We welcome the dreamers, the families who open local businesses, and the people who’ve been feeding us for years.
But every now and then, something small—like a sliver of pavement—turns into something big. And when it does, it can shake a business, a family, and a whole block.
Today, we’re looking into a dispute involving Taco Rock off of Pensacola Boulevard, a neighboring business, and a property line that—according to the people who have been leasing the property for almost three decades—has become the center of harassment, legal filings, and a lot of fear.
Intro + Ground Rules
Welcome back to A Pensacola Perspective. I’m Tyler L. Davis, the founder and president of A Pensacola Perspective—APP—a local nonprofit dedicated to uplifting the community and highlighting stories throughout Pensacola.
Before we get into this, a couple things I’ll lead with:
This episode is investigative and community-minded.
I’m sharing what was said to me in a direct conversation, and I’ll clearly separate what’s alleged from what’s confirmed.
I’m not here to stir up hate. Pensacola—and honestly everywhere in the world—has plenty of that already, and it rarely helps anybody in the long run.
What I am here to do is what we do at APP: show up, listen, document, and tell the story in a way that helps our neighbors feel seen.
Quick Cast + Setup
Before I paint the picture of the area and walk you through the timeline, here’s the quick outline of the key people, businesses, and the one detail that keeps showing up in every part of this story.
Taco Rock 29 (Pensacola Blvd)
This is the Taco Rock location at the center of the dispute.
According to the manager I spoke with, the business has been there since 1997.
Taco Rock is described as one of the earliest taquerias in Pensacola and a long-standing local staple.
The Diazes
The owners/people operating Taco Rock are referred to in this story as the Diazes.
Mainor is listed as the owner of Taco Rock; Odette is the manager of the location presumably since it’s been standing.
They are described as long-standing local business operators who have leased this parcel from its owner for decades.
Both of them are listed in Escambia County court records for outstanding charges for “stalking,” which is open and active at this time.
These charges are being filed by Abdallah Alashqar or “Adam,” an employee of America 1st Auto.
Odette (Taco Rock manager)
Odette is the manager at Taco Rock 29 and the person I spoke with directly.
The details you’re about to hear are based on what she told me in that conversation, plus what I was able to verify independently through court records and online newspaper publications.
America 1st Auto Sales, LLC
This is the latest neighboring business to Taco Rock 29 that is described as being at the center of the dispute.
Zaid Hilweh (listed owner)
Odette told me the owner listed for America 1st Auto is Zaid Hilweh.
In my notes, this is tied to what appears on the Escambia County Tax Collector site.
Odette claims Zaid has also made threats toward her and Taco Rock 29, although not to the same extent as other parties involved.
Abdallah Faleh Alashqar (aka “Adam”)
Odette described a man named Abdallah F. Alashqar, also referred to as Adam in reviews for America 1st Auto as well as previous businesses owned, as the person behind the majority of the threats and escalation.
Odette described him as a manager connected to America 1st Auto, though she says that Adam claims to be the owner of either America 1st Auto, the land it sits on on Pensacola Blvd, or both.
Adam has a rather long history in the auto car sales world, having previously owned an auto sales company in Wichita, KS with his brother before moving to Pensacola.
I’d like to note that Alashqar has had criminal charges or proceedings brought against him in Escambia County, including stalking, petty theft, and theft of sexually explicit images with intent to promote.
It should also be noted that Alashqar and his brother were ordered to pay more than $500,000 in restitution to customers from his KS auto car sales venture and the federal government due to federal charges brought against them, for which both brothers failed to appear in court.
The “15 foot property” (FPL property)
Between Taco Rock and America 1st Auto is a 15-foot portion of pavement.
Odette told me it is owned by FPL, and that it has historically been treated as part of the usable space connected to a small parcel of land next to Taco Rock 29 although it’s all still attached and connected to the same area.
The 15-foot property has been leased out from FPL to someone Odette referred to as “Ali” and stated that this person has been subleasing the 15-foot property to someone else, also something that FPL wasn’t aware of since they don’t allow subleasing on that property.
When you visit this area, you can clearly see permanent traffic poles separating all of the properties involved.
This strip-and what rights anyone has to use it—sits at the center of this continued conflict.
With that outline in mind, let’s zoom out and talk about where this is happening and how a small strip of pavement turned into a big problem.
Why I Made the Call
I reached out after seeing posts on Facebook about a property issue connected to Taco Rock 29 and a nearby business referenced in the discussion as America 1st Auto.
I’ve eaten at Taco Rock—both locations in Pensacola and the now closed location in Cantonment. A lot of us have eaten at Taco Rock, especially if you’ve lived here before the recent boom in birria tacos and newer Mexican dishes to the area within the past five years. It’s one of those places that feels like part of the local rhythm—like Friday nights at Whataburger after a football game, like choosing a route home to avoid new traffic, like a house party when you don’t feel like dealing with the madness, or parking rules, of downtown.
And when I saw what looked like a business getting squeezed by a situation that wasn’t of their making, I wanted to ask questions—because if something is happening to one local business, it can happen to another.
Scene-Setter: Car City along Pensacola Blvd
Odette told me the Taco Rock location on Pensacola Boulevard has been there since 1997.
And if you know that stretch of Pensacola Blvd, you know the vibe: fast food chains, a local laundromat, and car lots up and down the road—hence the nickname Car City. It’s a portion of Hwy 29 that spans from Exits 7A/B to Beverly Pwky.
It’s the kind of area people drive through every day without thinking twice—until something happens that makes you look at it differently.
The Core Issue: The Threats + The 15 Feet
Odette described America 1st Auto and Adam as another new neighbor that has had issues in this location, although this relationship escalated beyond anything that she’d experienced in the past.
What Odette Says Has Happened
Odette described a conflict that she says has escalated far beyond a simple disagreement, leading to legal complications, daily threats from her neighboring business, and dozens of calls to local law enforcement.
1) Legal filings and escalation (allegations)
Odette’s concerns first hit the public radar around Thanksgiving, when she was with her family enjoying time together when suddenly, she started receiving emails about Taco Rock receiving three or four negative reviews—which didn’t make sense, because the business wasn’t open on Thanksgiving Day.
::insert audio from Odette::
Odette said that after digging, she believed Alashqar—either alone or with family and friends—was behind the negative reviews, based on the reviewer profiles.
She also said she noticed those same accounts left positive reviews for America 1st Auto.
Odette said many of those reviews—both the negative ones toward Taco Rock and the positive ones toward America 1st Auto—have since been deleted, though I checked a few negative reviews are still available for America 1st Auto.
After posting on Facebook on Thanksgiving and the weeks following, appealing to the local community, sharing videos, and actual footage of her complaints against Adam and America 1st Auto, dozens of 1-star reviews (that have also since been deleted) started pouring in on Google for America 1st Auto.
And then things escalated from Adam again.
Odette was shocked to learn that Adam had then filed a restraining order for stalking against the Diazes, something which he may have been familiar with after himself being the subject of a stalking restraining order from June 2024.
Odette said that she responded to the court summons in December 2025 and was unprepared to see Adam with full legal representation for this proceeding, prompting her to file for additional time in this case as well as pursuing restraining orders against Adam for herself and Mr. Diaz. The case is still open for Adam v. The Diazes and has since been moved to February 2026 at this time.
2) Harassment and fear (allegations)
Odette described ongoing harassment and said the situation has affected their ability to operate normally and feel safe.
Odette also said that in the process of seeking a restraining order, Adam told local police that Taco Rock staff had been threatening to harm people at America 1st Auto—something Odette strongly denied-but confirmed that she had received threats from both Zaid and Adam on numerous occasions.
3) Police response (mixed, per Odette’s account)
Odette said Taco Rock has interacted with many officers over the roughly eight to nine months since this new manager from Kansas came to the area. She’s spoken with at least 15 officers about this situation.
She said some treated it as a civil matter—telling each side to stay on their own property—while others didn’t seem to take it seriously, and she described at least one officer as dismissive and seeming more sympathetic with America 1st Auto.
She described incidents involving yelling, intimidation, and objects being thrown from her neighboring business at her and her family—and said customers have witnessed parts of these interactions.
4) The property question: FPL + the survey
Odette told me FPL has been leasing that 15-foot area to the Taco Rock 29 property owner for decades.
She also told me that a survey was ordered involving that strip from Adam or America 1st Auto, and that FPL was not notified of the survey, although they don’t really need to do so since anyone can survey any land, though why you would on an unavailable property is neither here nor there since you’d just be paying for the survey with no beneficial outcome for yourself other than to know where someone else’s land sits.
Odette said she has spoken with an FPL representative who indicated the situation was being reviewed, and that parking and leasing arrangements were part of the dispute, though the representative was unsure of what America 1st Auto intended to do since FPL stated they had no plans to sell the 15-foot strip.
5) Damage and business impact (allegations)
Odette alleged that during that survey process, a portion of concrete in the Taco Rock parking lot was damaged, which is now blocked off by cones and orange tape at the back entrance of the property.
She said the conflict has created real strain—financially and emotionally—and has affected operations.
Taco Rock 29’s Facebook shared images and information surrounding the continued harassment and destruction to their parking lot.
What I Looked Into
Odette mentioned that Alashqar has an extensive criminal record.
I did some digging in Escambia County records and found:
Small Claims court for Capital One in 2022.
An unlisted arrest from November 2023.
Grand theft involving a vehicle causing property damage and stealing and intending to share explicit images in April 2024.
When these two charges are combined, the state is essentially alleging:
Grand theft occurred, and
A motor vehicle was actively used as a tool in committing that theft, not just as transportation,
The vehicle’s use caused damage to someone else’s real property, and
The specific item stolen was a sexually explicit image,
Taken with the intent to promote or distribute it.It’s also important to note that the case was dropped by prosecutors, and the defendant’s bond was cancelled as a result.
A restraining order was filed against Alashqar on 12/3/2025 and is currently open and pending trial for stalking; neither of the Diazes are listed as petitioners.
Alashqar filed two restraining orders against the Diazes on 12/04/2025.
I also found news reports connected to Kansas that names Adam and his brother, Obada, tied to an auto business dispute that led to major fines.
Some of the court records from Sedgwick County, Kansas show almost 20 items returned for Alashqar from 2009 to 2020, including:
Mostly traffic violations
Small claims
Civil cases
A couple of felonies
The article from The Wichita Eagle advises that NextGear provided the Alashqar brothers’ dealership with a line of credit to purchase used cars for resale. Obada was required to pay back the financing to NextGear after cars were sold, but he allegedly kept the money, according to the news release. The brothers were previously ordered to pay over half a million dollars in a civil judgment after they ignored a lawsuit by the District Attorney’s Office consumer protection division. Prosecutors had alleged 48 violations by the brothers and their car lot, including failure to disclose safety recalls, failure to provide car titles, taking customer trade-in vehicles without paying for them, selling vehicles “as is,” and not having an auto dealer license with the Kansas Department of Revenue. The brothers failed to appear in court on that case, for which they were ordered to pay more than $520,000 for civil penalties and restitution to customers.
Resources at the bottom of the story for this.
The Bigger Point: Pensacola, Business, and How We Treat Each Other
I want to emphasize this: Pensacola and the Panhandle are built on small businesses. Not just the big signs on the road—I’m talking about the places where the owner knows your order, where your kid’s team does a fundraiser, and where somebody quietly covers a meal when they see a family having a hard week.
We should welcome new businesses. We should welcome new business owners—even those seeking a second chance. We should welcome people trying to build or rebuild something within our community.
But we don’t need more hatred. We don’t need intimidation. And we don’t need disputes turning into campaigns to ruin businesses and reputations in the process.
If there’s a property disagreement, handle it like adults—with paperwork, with clear boundaries, and with the right agencies involved. Not with harassment, not with threats, and not in a way that drives business from both restaurants. No one wins when we can’t co-exist, talk, and actually listen to one another.
What Support Can Look Like
If you want to support Taco Rock, here are a few constructive ways:
Taco Rock 29 is still open despite these issues, so eat local. Spend your dollars where your values are.
Share accurate information—not rumors, half-heard information, or something that you thought you saw without further follow-up.
If you support local, local typically tends to support you.
And if you’re in a dispute of your own: please document everything. Keep your cool. Get statements when you can. Protect your peace—and get legal representation, because showing up to court unprepared can cost you in the long run. I hope this situation turns into one that can be settled out of court, but if not, I hope that justice is served where justice should be.
I’m Tyler L. Davis with A Pensacola Perspective. Just know that Pensacola’s got room for you—but we are not making room for hate. Not now or ever.
We’re here to uplift and highlight stories in Escambia County and across the Panhandle—one volunteer event, one story, one person at a time.
If you’re local to Escambia County or work in Escambia county, check out our January Donation Raffle that’s coming up in January 2026. We’re giving away 2 free tickets to the Pensacola Bay Center to see Waka Flocka Flame, Ying Yang Twins, and DJ Jazzy Jeff on February 12, 2026. This event is called the Mardi Gras Mambo and the tickets being raffled are located in lower section 102, row D of the Bay Center. That’s the very first row up from the stage floor, meaning that you should have a great seat without anyone immediately in front of you.
Not sure about how the raffle works? If you’re local to Escambia County (you live locally and/or work in the area), you can follow the link in the description or from our website at www.app850.org. Once there, you get 31 free entries (one for each day of the event) for this event; additional entries can be purchased for $1 per entry or 10 additional entries per every volunteer hour worked can be earned by submitting volunteer work for a local non-profit, including A Pensacola Perspective volunteer events or others in Escambia County.
Now’s the time to make the changes you want to see locally and stay informed as the mid-term election season approaches. Good luck throughout the month of January and Happy New Year, y’all.
Sources and Reference Materials (for KS notes)
Kansas Records:
https://www.kansas.com/news/local/crime/article229089284.html
https://www.kansas.com/news/local/crime/article219446395.html
Florida Records & Additional Info:
